RedSella – Redsella is an advanced data analytics consultancy, providing innovative services and solutions to help you use your data to gain advantage.

Data Science, AI & Machine Learning to help drive your business

Increase Insight

Gain a deeper insight into the behaviours & events that affect your business – where are your value, cost & risk hot spots? What drives certain outcomes & actions? What do your customers want? How efficient are your current business processes? What threats & opportunities exist & how are things changing?

Increase Efficiency

Guide your business strategy & planning through data insight, addressing the threats and opportunities revealed to achieve your goals. Powerful forecasting, simulation & optimisation processes can help speed up & drive this process forward, ensuring the best possible results.

Increase Returns

Execute the strategy identfied with the help of advanced predictive analytics to ensure efficient use of resources & accurate targeting of the most appropriate actions across all areas, in real-time or batch mode, maximising performance and returns.

UPDATE– Our unique Marketing Attribution & Spend Optimisation solution is now available as a low-cost service, with a FREE pilot phase to show the ROI available to your business. Contact us to see how you can increase returns and deal with reduced resources in your marketing operations.

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ABOUT US

Redsella is an established data science consultancy, providing innovative services and solutions to help you unlock the value in your first-party data. Our unique blend of commercial awareness, experience & expertise in the ethical application of advanced analytical techniques, AI & Machine Learning allows us to deliver the quality, service and performance levels that our customers expect, giving them results that make a real difference to their bottom line.

We build bespoke, data-driven solutions that increase insight, efficiency & ROI, optimising your business processes. Our services range from advice & consultancy, through bespoke solution design & business validation pilots, to operational deployment, training & support. We provide a pragmatic, tailored approach based on each client’s specific needs, budgets and timescales, across a range of markets and business functions.

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Enhance Insight and Efficiency Across Your Organisation

Marketing

Understand who your customers are & what they want. Target them with the right offer at the right time through the right channel. Increase sales & satisfaction, reduce costs & churn. Maximise ROI by optimising marketing plans.

Risk

Identify any risks. Find accounts likely to slip into arrears in time to do something about them. Assess which debts will recover & which won’t so that you can plan accordingly. Optimise recovery operations, maximise liquidity & minimise write off.

Finance

Underpin strategic planning with science. Forecast likely returns, simulate overall performance & optimise resource allocation & strategy, in order to achieve targets & constraints set by the business.

Operations, Transport and Logistics

Identify & understand the bottlenecks and inefficiencies in your current operational process flows. Simulate & optimise workflow or staff schedules, delivery route plans, operational processes and more, in order to maximise performance levels and efficiencies. Pre-empt costly failures by using predictive maintenance techniques for both plant and fleet assets.

Security and Fraud

Audit historic data records relevant to your business (transactions, stock flows, payments etc.) or monitor them in real-time, in order to identify suspect events, unusual outcomes & suspicious anomalies. Build and deploy models that can score each action, location, account transaction or other type of activity with its risk of being fraudulent, unauthorised or simply unusual. Use these models to identify current or potential problem areas within your business that need to be addressed, or to deploy limited counter-measures in the best way possible to reduce both risk and actual losses.

Research and Development

Use us as your R&D team to create new approaches & innovative solutions. Develop & test prototypes. Generate validated business cases for their deployment based on solid, quantitative results. All without impacting your day-to-day operations.

Whatever Your Business, Data Analytics Can Help

Why Make Redsella Your Data Analytics Partner?

Pioneering advanced data analytics for over 25 years

At Redsella we believe each customer is unique and so are their problems. So each solution we provide is just as unique, which is why they perform so well.

We take time to understand your problem before proposing a pragmatic solution that fits your timescales, resources & budget. We then deliver on that promise, taking pride in the quality of our work & the service we provide.

Redsella’s founders were among the first to apply AI & Machine Learning techniques to solve commercial problems, so you can benefit from over 25 years experience of successfully applying advanced data analytics to create value across a range of business functions and markets

Find out more about the Redsella approach, including our initiative to provide FREE healthcare analytics.

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OUR CLIENTS

“We cannot recommend them highly enough … the ROI is almost incalculable … they are now trusted advisers to our company”

Ed JacksonDirector, Domestic & General

“The Redsella team were quick to understand our needs, flexible to change and easy to work with, providing invaluable guidance and support where needed. The insights they have generated into our customer & prospect base and how it is changing have been invaluable in helping to determine our commercial strategy, all within the timescales and budget promised”.

Helen AdamsonCommercial and Brand Director, Sovereign Holidays

We use Redsella to deliver strategic insight projects. Whatever the challenge we ask them to look at, they always deliver robust and well considered solutions to time and to budget.

Saran SubramanianHead of Data Science & Player Relationships, Camelot Group

We engage with Redsella because of their breadth and depth of understanding on how data and decision science methods can be deployed to improve process accuracy and efficiency, across a wide spectrum of business problems. They deliver innovative solutions, to time and budget, and you know they take full ownership against the scope of works agreed. I have 100% confidence that we can investigate, experiment & model, whilst ensuring projects have real-world benefits that link directly back to company performance metrics.

Mike O’CallaghanVice President of Global Operations, Jumio

We Helped Them, Now How Can We Help You?

Significant Achievements

25 +

YEARS OF EXPERIENCE

£ 10,000,000

CLIENT REVENUE GROWTH OF OVER

+ 50 %

ACQUISITION RATES UP BY OVER

£ 1,000,000

COST SAVINGS MADE OF OVER

ABOUT US

Redsella is an advanced data analytics consultancy, providing innovative services and solutions to help you use your data to gain advantage. Our unique blend of commercial awareness, experience & advanced analytical techniques allows us to deliver the quality, service and performance levels that our customers expect, giving them real-world results that make a difference.

Our services range from advice & consultancy, through solution design & business validation pilots, to operational deployment, training & support. We provide a pragmatic, tailored approach based on a client’s needs, budgets and timescales.

Data Science, AI & Machine Learning to help drive your business

Increase Insight

Increase Efficiency

Increase Returns

ABOUT US

Enhance Insight and Efficiency Across Your Organisation

Marketing

Risk

Finance

Operations, Transport and Logistics

Security and Fraud

Research and Development

Whatever Your Business, Data Analytics Can Help

INSURANCE

TELECOMS

MANUFACTURING

RETAIL

GOVERNMENT

TRAVEL

FINANCE

UTILITIES

EDUCATIONAL

MEDIA

HEALTHCARE

TRANSPORT

Why Make Redsella Your Data Analytics Partner?

OUR CLIENTS

We Helped Them, Now How Can We Help You?

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Significant Achievements

ABOUT US

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